When gaming feels new, we help deliver results
We help advertisers reach young adult audiences through competitive gaming, creators and live communities. We start with the objective, then build the right mix of media, integrations and storytelling to deliver it.
How brands reach our gaming audience at scale
It’s quite simple
- We start with the objective
- We understand the audience
- We build the right mix of platforms and media
- We measure the success
We show up where gamers already spend their time, using the platforms they trust and engage with daily
The platforms that deliver resultS
Esports & Live Events
ESL & DreamHack
Competitive Platforms
FACEIT
Media & Distribution
YouTube, Twitch, Meta, And More
Performance & Insight
Mobalytics
Games & Community
Counter-Strike, Dota 2, Apex Legends, And More
Esports & Live events
ESL & DreamHack
Competitive platforms
FACEIT
Media & Distribution
YouTube, Twitch, Meta, And More
Performance & Insight
Mobalytics
Games & Community
Counter-Strike, Dota 2, Apex Legends, And More
Our communities & platforms
- 145 live tournaments per year
- 20+ broadcast languages
- 568M content hours watched
- World’s largest competitive gaming platform
- 40M registered users
- 2.5h average daily time spent
- Home of Counter-Strike competition
60k attendees on average
5 global gaming culture festivals
Live moments + IRL fandom
- Gamer performance & insight platform
- 32.5M users
- Always-on across the full play cycle
25 years legacy and gaming expertise
Play Video
We’ll put your brand in front of millions of gaming fans globally
225MCombined Fan Reach
3.8BCombined Online Impressions
675MLive Hours Watched
120+Global Events Annually
Why do brands choose us
Exclusive Access
Direct access to elite gaming audiences at peak engagement
Owned platforms, owned events, owned media
Cultural Relevance
Authentic brand integration powered by fandom
Not interruption — participation
Proven outcomes
Clear measurement across every touchpoint
Results you can take to the board
Chosen by brands who want to get gaming right
25 year legacy of gaming expertise
Proof in action
ObjectiveReach and convert the hard-to-reach Dota 2 esports audience into real DHL job applicants.
IdeaTurning recruitment into entertainment.
Instead of running traditional hiring ads, we embedded DHL directly into Dota 2 culture through creator-led storytelling and live integration. We partnered with SirActionSlacks to create an ongoing content narrative: an over-enthusiastic DHL superfan championing the brand as the ultimate place to work.
The campaign spanned:
- Live tournament broadcast integrations
- Arena on-site activations
- YouTube comedy episodes (“The Promotion”)
- A purpose-built parody recruitment website
Fans could apply to become his tournament “sidekick” — but on the same platform, they could also apply for real DHL jobs. What started as a meme became a meaningful career opportunity.
Results
1,700Real Job Applications Generated
20MGamers
Reached
238KCampaign
Page Visits
26KMeme Job Applications
50K+DHL Career
Page Visits
270%Increase in Time Spent on DHL Recruitment Site
What we can offer you
Premium Media
- Live & on-demand esports broadcasts
- High-viewability video & display
- Owned & operated channels only
Custom Brand Integrations
- In-game placements & mechanics
- Custom Fortnite worlds & maps
- Activations at IRL EFG events
Content & Storytelling
- Short-form & long-form formats
- Talent & creator-led narratives
- Event-native storytelling