Juniper Networks was Official Supplier for DreamHack Dallas; will be Official Partner for DreamHack Atlanta and Valencia
Stockholm/New York – DreamHack, an ESL FACEIT Group brand, and Juniper Networks, a leader in secure, AI-driven networks, announced today a new partnership for its DreamHack Dallas and DreamHack Atlanta gaming lifestyle festivals, as well as the DreamHack StarCraft II Masters: Valencia. The two companies have a long-standing relationship with DreamHack using Juniper hardware and software to build record-breaking network capabilities at its festivals.
As part of the new agreement, Juniper was appointed an Official Supplier for DreamHack Dallas, and is an Official Partner for DreamHack StarCraft II Masters: Valencia and DreamHack Atlanta.
DreamHack Dallas was held at the Kay Bailey Hutchison Convention Center on June 3-5, and had over 33,000 attending the festival over the weekend. The Regional competitions of DreamHack SC2 Masters: Valencia has already begun with players from six regions trying to earn a spot at the season finals at DreamHack Valencia, July 1-3. DreamHack Atlanta will return to the Georgia World Congress Center November 18-20, 2022.
“We are excited to welcome Juniper Networks as they now come on board as official partners for a selection of our festivals and esports products,” said Rodrigo Samwell, Chief Commercial Officer at ESL Gaming. “Juniper has already played an important role in the infrastructure of our festivals — and now festival-goers can appreciate this partnership even more as we launch unique activations together.”
“We have enjoyed being part of the esports community and supporting DreamHack with our networking solutions,” said Mike Marcellin, SVP and Chief Marketing Officer at Juniper Networks. “We are excited to deepen our support of DreamHack with an additional partnership activation this year.”
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DreamHack is an immersive, gaming lifestyle experience where the community comes to life. Millions of fans tune in to DreamHack broadcasts each year, and the 24-hour-a-day festival weekends feature everything gaming under one roof. Attendees experience professional esports tournaments, amateur and varsity gaming tournaments, world-famous bring-your-own-computer (BYOC) LAN party, cosplay championship, panels, art, activities, expo, screenings, live music and more. The DreamHack brand is a part of ESL Gaming, the world’s leading esports company.