Rolling Stone launches gaming vertical with content partner ESL FACEIT Group

May 22, 2024, New York, NY: Today, Rolling Stone announced it is expanding its editorial coverage to include a new gaming vertical with the help of content partner ESL FACEIT Group (EFG), helmed by Senior Gaming Editor Christopher Cruz. As the authority reporting on stories at the heart of popular culture, Rolling Stone is expanding its coverage to include the ever-growing world of gaming with a hyperfocus on art, technology, and cultural impact.

“Gaming isn’t informed by pop culture; it is pop culture,” said Christopher Cruz, Senior Gaming Editor of Rolling Stone. “As video games have evolved to meet movies, television, and literature on their own ground, it’s important for us to explore how everyone is experiencing gaming culture.”

“Expanding into gaming is a thrill that allows us to embrace a vibrant cultural frontier, reflecting our desire to celebrate diverse forms of entertainment and passionate communities,” said Gus Wenner, CEO of Rolling Stone.

With the help of EFG, the world’s leading esports and video game entertainment company, Rolling StoneGaming will illuminate all aspects of gaming as one of the great forms of media to emerge in our time through in-depth reporting, hands-on experiences, and profiles. 

“With our global audience of 225 million fans, we’ve experienced firsthand how gaming and esports influenced pop culture and shape the future of entertainment,” said Rodrigo Samwell, CCO of ESL FACEIT Group. “Through this partnership, we’re looking forward to creating a unique platform to celebrate the esports stars, talent, creators, brands, and global competitions that next-generation audiences care about most.”

For coverage inquiries, please email Christopher Cruz. 

About Rolling Stone:

Five decades since its founding, Rolling Stone today has evolved into a multi-platform content brand with unrivalled access and authority. Published in 10 languages, Rolling Stone has a global audience of over 75 million across 14 international editions. Staying true to its mission to tell exceptional stories that illuminate the culture of our times, Rolling Stone is an authority for music reviews, in-depth interviews, hard-hitting political commentary, and award-winning journalism across print, digital, mobile, video, social and events. Operated and published by Penske Media Corporation, Rolling Stone provides “all the news that fits.” 

About ESL FACEIT Group:

ESL FACEIT Group (EFG) is the leading esports and video game entertainment company dedicated to creating worlds beyond gameplay where players and fans become a community. EFG is built on a legacy of world-renowned brands, including ESL, FACEIT, and DreamHack, providing innovative ecosystems for global communities of players, fans and creators around the games they love. With leading partners, brands and global IPs, EFG operates an unmatched portfolio of live events, digital platforms and developer tools that reach and engage millions of gamers worldwide. For more information, visit www.eslfaceitgroup.com.

EFG GLOBAL PR TEAM

Katarzyna Malecka
Senior PR & Communications Manager
press@efg.gg

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Rolling Stone launches gaming vertical with content partner ESL FACEIT Group